Ballantine Castings new responsive website was launched today marking a key stage in the repositioning of one of the UK’s foremost producers of high quality, high integrity iron castings to the architectural, engineering and construction sectors.
A modern organisation with a management team whose focus is firmly on the future, Ballantine Castings has a rich and expansive track record of engineering excellence in metalwork – both in the UK and internationally with a heritage dating back to the early 1820s.
Team Eden’s work on Ballantine’s new digital presence, brand identity, and marketing collateral helps to future-proof the company. A new platform is now in place enabling the Ballantine Castings in-house team to more effectively showcase their products and services, further expanding and consolidating Ballantine’s position.
The new website presents Ballantine Castings’ expertise, specialist skills and high profile projects in an engaging manner that’s easy to navigate and understand. Enhancing user experience, the fully responsive website design explains the company’s’ experience and extensive track record in Ballantine’s main industry sectors.
The homepage features prominent calls to action, emphasising Ballantine’s customer quality guarantee. The design also features navigable digital catalogues and technical details of Ballantine Castings’ most popular products along with case studies highlighting some of the many high profile and highly technical projects the team have successfully completed.
Ballantine Castings now has a cohesive modern identity together with a coordinated suite of branded marketing collateral – delivered on programme and on budget. Engaging and powerful online and offline marketing tools are now in place matching our client’s experience, capabilities, modern approach and unique track record in specialist metalwork manufacturing.
Eden’s design skills and delivery of the project have really complimented the Ballantine Castings business. This has really been a first class effort.
– Gavin Ballantine, Managing Director
Visit the new Ballantine Castings website here
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